Now an SJO Supplier!

Rembrandt Charms: Now an SJO Supplier!

July 12, 2018 – Williamsville, NY:

Rembrandt Charms is proud to announce their partnership with the Southeastern Jewelers Organization (SJO) as an approved supplier. Rembrandt Charms is a family owned company that has been designing and manufacturing charms and charm bracelets for over 45 years.  Rembrandt Charms merchandise is sold exclusively by retail jewelers and available in more than 14,000 retail jewelry stores throughout North America.

“We are excited to join SJO as the premier charm and charm bracelet supplier!” states Eric Lux, Vice President Rembrandt Charms. “Demand for our traditional charms and charm bracelets is increasing significantly across the nation, especially in the south where they have always been a consistent top-seller. For over 55 years, SJO has continued to expand its world class membership and offerings. Its longevity is based on an ever-present dedication to uphold the ideal of always putting the retail jeweler first, an ideal shared by Rembrandt Charms.”

Retail Jewelers benefit from Rembrandt’s extensive charm collection, impeccable quality, unparalleled customer service and a Business Building Charm Program that is the best in the industry. Rembrandt’s charm collectors will frequent your store 8 to 12 times a year, purchasing gifts for themselves and others. Rembrandt Charms designs and manufacturers its merchandise entirely in the United States and Canada. Rembrandt’s charm collection features thousands of charm styles available in 14 Karat Yellow and White Gold, 10 Karat Yellow Gold, Gold Plate, and Sterling Silver. All Sterling Silver merchandise is Rhodium Plated to prevent tarnishing. Each charm is protected by a Lifetime Warranty, reflecting the craftsmanship, dedication, and commitment of their entire staff. Just what you would expect from a company that values quality and craftsmanship as much as you do. With thousands of charms that meet all price points, same day shipping and engraving options, Rembrandt has just the right charms for every customer who visits your store!

Rembrandt Charms Business Building Charm Program cultivates generations of new and repeat, loyal customers to increases sales and save valuable time! The Charm Displays maximize limited real estate space and generate $4,500 to $7,500 in sales per square foot. The vertical presentation of the best-selling charm categories for your region allows multiple customers to shop at once and leads to impulse Sterling Silver sales and Karat Gold special orders. There is a selection of Floor, Wall and Counter-Top Charm Displays that are available in multiple sizes and finishes. Charm displays are inventory controlled for easy re-ordering and there are no minimum re-orders. Retailer jewelers may stock-balance for the life of their charm display to ensure they have the best performing selection and layout.

There is a merchandising team at headquarters ready to assist customers that need to refresh their charm displays or convert bead displays into charm displays. They also offer print and digital marketing support through their in-house marketing team. Regardless of your store profile, Rembrandt’s Charm Program will be a success! Contact Rembrandt Charms today to learn how their Business Building Charm Program can be a success for you!


Rembrandt Charms
Handcrafted in USA and Canada. Lifetime Warranty. Thousands of Charms in Gold and Silver.

© 2018 Rembrandt Charms